Shop Management: Getting Started

Your complete guide to managing your tattoo shop on InkFreakz

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This guide provides a comprehensive overview of how to set up and manage your tattoo shop on the InkFreakz platform. From creating your shop profile to managing your artists and guest spots, we cover everything you need to know to succeed.

Shop Platform Stats

3+
Verified shops
363+
Tattoos on platform
31+
Total verified members

1. Creating Your Shop Profile

Your shop profile is the first impression you make on potential clients and artists. A complete and professional profile will attract more business.

Shop Details

Provide your shop's name, address, contact information, and business hours. Ensure this information is accurate and up-to-date.

Photo Gallery

Upload high-quality photos of your shop's interior, exterior, and examples of your artists' work. A visually appealing gallery will attract more clients.

Shop Description

Write a compelling description of your shop. Highlight your specialties, the styles of your artists, and what makes your shop unique.

2. Managing Your Artists

InkFreakz makes it easy to manage your resident and guest artists. You can add artists to your shop profile, showcasing their portfolios and specialties.

Inviting Artists

You can invite artists to join your shop by sending them an invitation through the platform. Once they accept, their profile will be linked to your shop.

3. Guest Spot Marketplace

The Guest Spot Marketplace is a powerful tool for finding talented guest artists to work at your shop. You can post guest spot openings and browse artist profiles to find the perfect fit.

Posting a Guest Spot

Create a detailed guest spot posting that includes the dates, duration, and any specific requirements you have. A clear and attractive posting will receive more applications.

Reviewing Applications

Review applications from interested artists, including their portfolios and experience. You can communicate with artists directly through the platform to discuss details.

How to Get Your Shop Verified

Shop verification gives you a blue checkmark , unlocks the Featured Shops carousel on the homepage, and signals to clients that your shop is legitimate and trusted.

1

Complete Your Shop Profile

Add your shop name, address, phone number, business hours, description, logo, and cover photo. All required fields must be filled before you can request verification.

2

Add Your Artists

Link at least one active artist to your shop. You can invite artists via Shop Dashboard → Manage Artists → Invite Artist. Shops with active artists are prioritized in verification reviews.

3

Submit for Verification

Click the Get Verified button on your shop profile page. A popup modal will appear asking you to upload your business registration documents and shop photos. Our team reviews your submission within 2–3 business days.

4

Maintain Your Status

Keep your shop information current, respond to guest spot inquiries promptly, and ensure your linked artists remain active. Verified status is reviewed periodically.

Why Shop Verification Matters

Verified shops appear in the Featured Shops carousel on the homepage, receive a blue checkmark, and are eligible for the weighted lottery draw. Only verified shops can post guest spots and access advanced shop analytics.

How to Get Your Shop Featured on the Homepage

Understand the scoring system that determines which shops appear on the InkFreakz homepage

The InkFreakz homepage features a rotating selection of verified shops chosen through a weighted lottery system. Every verified shop is assigned a Featured Score — the higher your score, the greater your chance of being selected for the homepage spotlight. Scores are refreshed weekly and the homepage draw updates every 24 hours.

Score Breakdown

Signal Points Max How to Earn
Approved Public Tattoos +40 per tattoo 400 pts Have your shop's artists upload and get tattoos approved for public display
Tattoo Likes +2 per like 200 pts Earn likes across all your shop's public tattoos
Profile Completeness Up to +60 60 pts Add bio (+20), cover photo (+20), and complete your shop settings (+20)
Account Age +1 per month 20 pts Automatically earned over time as an established shop
Recent Activity Bonus +30 30 pts Have at least one approved tattoo uploaded in the last 30 days
Weekly Rotation Salt ±15 A small random offset applied weekly to ensure fresh variety
Maximum Possible Score 710+ points

How the Homepage Draw Works

1

Sponsored Slots (Priority)

Up to 2 sponsored shops always appear first. These are manually selected by InkFreakz admins for promotional partnerships.

2

Pinned Shops

Admin-pinned shops always appear after sponsored slots. These are highlighted for special recognition.

3

Weighted Lottery

Remaining slots are filled by a weighted random draw. Shops with higher scores have a proportionally greater chance of being selected.

4

24-Hour Refresh

The homepage draw refreshes every 24 hours, giving every eligible shop a fresh opportunity to be featured each day.

Tips to Maximize Your Shop's Featured Score

  • Complete your shop profile — Add a bio, cover photo, and fill out all shop settings for up to 60 bonus points
  • Keep tattoos flowing — Each approved public tattoo adds 40 points (up to 10 tattoos = 400 pts)
  • Stay active — Post at least one approved tattoo every 30 days to maintain your +30 activity bonus
  • Engage the community — More likes on your tattoos means more points (up to 200 pts from likes)
  • Build your legacy — Account age rewards long-standing shops with up to 20 bonus points

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